Previously on Truelogic DX
The Digital Kickstart For Emerging Businesses
Enterprising food businesses have pivoted by going online in order to survive. As we inch our way back to a New Normal, what’s next for them? The Hybrid Cloud Kitchen model.
Fashioning The Retail
Omnichannel Experience
Many businesses successfully moved from “bricks to clicks” to survive the pandemic. Now customers want an equally good experience both offline and online, both “bricks and clicks.” Can your business do it? What would it take to achieve this next stage of digital transformation?
A Look Into Influencer Marketing
Finding the right people to promote your brand is often just as important as crafting the right message. But how do you find the right influencers to endorse your brand’s products and services? And how can you ensure your partnership is effective and measurable against specific marketing goals?
How To Optimize Social Media To Reach Your Market
Kankan Ramos, Managing Partner of InvictusPH, emphasizes how brands can reach out differently to customers in these complicated times. The keys to this process: agile thinking, empathy, and focusing on your customers, not on yourself.
Digital Transformation
Pioneer logistics company LBC Express had been in the process of implementing digital transformation when the government announced the lockdown. Hear Javy Mantecon, LBC CMO for Global Marketing, share insights on how COVID-19 became the ultimate test of fire for a company in the midst of digitizing the business.
