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When it comes to digital marketing, effective real estate strategies go beyond social media. SEO (search engine optimization) is a powerful process that optimizes online pages to raise their visibility. In turn, this drives organic traffic to websites and builds client engagement, resulting in sales boosts. Real estate agents and companies looking for SEO tips…

In SEO, many factors determine a website’s ranking on search engines. One of the most important factors is the website content, which must be relevant, useful, and original. Thus, in the quest for relevant and useful material, many website owners struggle with duplicate content issues, which could adversely affect a website. As a content marketing…

With over 88 billion visitors yearly, Google is under immense pressure to keep its search algorithms optimized. Over the years, as Google implemented newer and better technologies, SEO has undergone numerous changes and SEO specialists have accepted this as a way of life. But with recent technological developments and algorithm updates, some marketers are speculating…

SEO and SEM are just some of the acronyms that people often interchange. But if you’re a digital marketer, you know that these marketing strategies are vastly different from one another. While both strategies work toward improving your page’s performance on Google’s search results page, the methods they employ are different. Now, you must be…

Building a website requires a lot of time and planning, which highly influences the cost of web design services. To add to it, it also depends on the quality, customer demands, and commercial business background.

As the world turns digital, websites are becoming more and more fundamental to businesses. But it takes more than just having a website to be competent digitally. This is where user experience and UX improvement come in. If you’ve been asking what is UX design, then you’re most likely familiar with the term user experience.…

Have you ever searched online and found what you wanted when you typed a longer phrase rather than a shorter one? That’s the power of long-tail keywords. Most of the time, when someone searches online, they use keywords that accurately describe their search. It reduces the time users spend searching and completes their search journey.…

Every successful SEO campaign requires important steps to prime a website for success. But before SEO analysts and experts can conduct keyword research, competitor analysis, and other crucial campaign procedures, there’s another step that needs to be taken to ensure that your website doesn’t encounter technical roadblocks – SEO audits. In this article, we’ll talk…

There are a ton of websites available on the world wide web nowadays. As businesses create more demand for websites, design and development for these sites also become more cutting edge. But how many websites actually keep up with the best web design practices? As web development in Hong Kong becomes more competitive, aesthetics isn’t…

Conversion rate optimization is a great way to increase sales, get more traffic, and achieve business goals. But what exactly is it? How can it help Hong Kong businesses succeed? This article will cover everything you want to know about conversion rate optimization, including its definition, benefits, and recommended best practices. What is conversion rate…

The effectiveness of an eCommerce website design can make or break a business. With billions of people making online purchases yearly, the eCommerce industry has become so fiercely competitive that almost every store looks the same. So, to drive more conversions, every business must stand out from the crowd. That’s where the improvement of eCommerce…

Technical SEO might not be the most glamorous part of SEO, but it’s undoubtedly one of the most important. Unfortunately, it’s also probably the most challenging and least understood by marketers. Even though it’s not as flashy as other parts of SEO, like content or link-building, technical optimization is a cornerstone of an effective marketing…