The term digital marketing itself spans a vast number of avenues—from social media management to email marketing. But what about marketing on search engines? More importantly, are there benefits to investing in search engine marketing?
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With the rise of social media in the past decade, digital marketing has become a force to be reckoned with in advertising. Every business, big or small, has dabbled in it and for many, it has become an essential part of their marketing strategy. As of 2021, there are over 6.92 million internet users in
Reasons to Hire a Digital Marketing Agency Trusted by Hong Kong Brands Read More »
You’re here because you realised that you aren’t satisfied with your website. That’s understandable, as the digital world moves fast. What was sleek and shiny in the past can become clunky and dated today. Dial up gave way to wifi. Yahoo! lost to Google. Paint waved a white flag in surrender to Photoshop. In this fast-paced world, your brand’s website needs to level up too.
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Marketing has always been about reaching out to your audience and connecting with them in the right place at the right time. Today, that means meeting them where they spend most of their time: on the internet. Enter digital marketing, which encompasses all of the marketing efforts using the internet or an electronic device. Businesses
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In today’s modern world, digital channels such as Google search, social media, and email have made it easier for businesses to connect with both prospects and loyal customers. As people spend more and more time on the internet, many companies are choosing digital channels over offline marketing tactics. In fact, according to a global survey
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As more retailers set up shop online, e-commerce is developing rapidly in Hong Kong. With over 4.5 million online shoppers, the e-commerce penetration rate in Hong Kong is expected to hit 72.6% in 2022. What does this mean for your business? Simple: if you’re not online, it’s like you don’t exist. That’s why digital marketing
How do Blogs Help SEO Campaigns in Hong Kong? Read More »
The need for online engagement and eCommerce adoption have been and will continue to accelerate in 2021. In fact, Hong Kong citizens have been building up eCommerce habits even before the pandemic. According to a survey conducted by Hong Kong Internet Registration Corporation Limited (HKIRC), 91% of Hong Kong citizens purchased something online in 2020.
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It’s the year 2021 and there’s absolutely no slowing down with our use of the Internet. We live in an era where we have unrestricted access to massive amounts of information online. According to recent statistics, there are currently over 6.92 million internet users in Hong Kong. That’s over 92% of the population. As a
What is the Importance of SEO in Digital Marketing for Hong Kong Businesses? Read More »
In today’s fast-paced world, digital marketing is quickly emerging as the advertising of the future. Unlike print, television and radio, the financial barrier to entry is lower and the ROI is always measurable and trackable thanks to tools like Google Analytics. But as more and more businesses start to leverage the power of digital marketing,
Digital Marketing Agency vs In-House: Which One’s Best for Your Business? Read More »
